Help parents feel prepared — and get paid for sharing it!

Theresa connecting with a parent and baby after an infant CPR class.

Earn While You Share Something Meaningful

✔ Earn $10 for every course sale
✔ 30% off code for your audience
✔ Complimentary access to the course
✔ 6-month tracking window on every click

When you share our On-Demand CPR + Choking First Aid Essentials course, you’re not just earning — you’re helping families learn skills that truly matter.

It’s an easy, natural fit for your content and something parents genuinely want and need!

No deadlines or approvals. Share in a way that feels natural to you, whenever it fits your content.

Theresa, co-founder of Bump and Baby Matters and Heart & Stroke–certified CPR and first aid instructor.
Theresa, co-founder of Bump and Baby Matters and Heart & Stroke–certified CPR and first aid instructor.

Who We Are

Trusted by over 125,000 families across Canada

At Bump + Baby Matters, we’re dedicated to helping parents and caregivers feel confident in moments that matter most.

Our CPR and choking first aid education has supported over 125,000 families, giving them the knowledge and confidence to respond in real-life emergencies.

We believe in education over fear, real-life scenarios over overwhelm, and creating resources that are practical, accessible, and easy to follow.

When you share this course you’re not just recommending a product, you’re helping families gain life-saving skills they’ll carry with them for years to come.

Because feeling prepared shouldn’t be optional, it should be accessible to every family.

Pregnant person standing during a hands-on infant and child CPR and first aid class.

Why This Course Matters

Built for Real-Life Emergencies


We break things down into simple, manageable parts so you never feel overwhelmed. As you progress, you’ll develop both skill and self-assurance, one step at a time.

Build Confidence


From choking response to CPR basics, every lesson focuses on what matters most — what to do when it counts.

Skills You’ll Actually Use


This isn’t clinical or complicated. It’s practical, relatable, and created specifically for real-life parenting moments.

Designed for Parents


Confidence That Sticks

Parents don’t just learn — they leave feeling prepared, capable, and ready to act if needed.

Theresa demonstrating infant choking first aid technique during a CPR and first aid training class.
Theresa Moore, Founder of Bump + Baby Matters